Customer Centric Marketing | Know, Reach, Woo and Win the Right Customers

Marketing is an essential part of growth for any business, but marketing as we know it has evolved. With digitalization, customers are now more informed and only gravitate towards brands that speak their language. Hence, the businesses that will survive in this age are those whose marketing strategies are built on and for the customers.

This class is designed to teach entrepreneurs and marketers how to focus their marketing strategies on their target audience. You’d learn how to identify your ideal customer, how to woo them with the right content and how to convert them into paying customers.

 

What you’ll learn

  • Storytelling
  • content marketing
  • creating a buyer persona
  • plotting your customer journey
  • audience identification

Handling Customer Complaints | Dealing with Difficult Customers | Listening & Telephone Skills

Customer service is a company’s opportunity to connect with customers, solve problems, and show they care. And when customer service is executed well, it can resonate with customers for years to come.

That’s why training customer service training is just as important (if not more) as any other. Service experiences are what stick with your customers and inspire reviews and word-of-mouth advertising.

In this course, you will learn:

  • The basics needs of a customer and how to fulfill them
  • The Golden Rules of Handling Customer Complaints
  • How to deal with different kinds of customers
  • How to make a good first impression and put a smile on your customer/client’s face
  • Listening and Telephone Skills and lots more

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